Reem Dahlan: A Role Model for Female Entrepreneurs in Saudi Arabia
Yasser andallah - investment
Reem Dahlan exemplifies a rising generation of Saudi female entrepreneurs who are breaking into specialized and traditionally male-dominated sectors such as supply chain management and logistics. She is the founder of Tahado, a Jeddah-based platform that aligns with Saudi Arabia’s Vision 2030, aiming to drive economic transformation and empower women professionally.
A Strong Academic and Professional Foundation
Reem graduated from Concordia University in Canada with a focus on business administration and supply chain-related fields. She began her career at the Saudi Arabian General Investment Authority (formerly SAGIA), where she worked in the Client Relations Department. This early experience gave her deep insight into the structure of the Saudi market and the nature of its emerging enterprises.
Tahado: A Local Vision for Logistical Innovation
Through her platform Tahado, Reem offers consulting services in operational processes, helping small and medium-sized enterprises enhance their performance. The platform delivers integrated solutions that blend corporate identity design with logistical and marketing services. Tahado directly responds to the growing market demand for comprehensive services that merge technical precision with commercial innovation.
Pioneering in a Non-Traditional Field
Reem stands out for entering the logistics and supply chain sector — a field with limited female representation. Her academic background and hands-on experience have positioned her as a role model for Saudi women aspiring to work in highly structured, operationally demanding industries that require strategic planning and coordination.
A Key Player in National Transformation
Reem Dahlan embodies the outcomes of Saudi Arabia’s new policies supporting entrepreneurship, particularly among women. She represents a new wave of Saudi women who are transforming personal ambition into tangible ventures, contributing to economic diversification and fostering a more dynamic business environment within the Kingdom.
Conclusion
Reem Dahlan is more than just the founder of a specialized platform — she is also a speaker and career mentor paving the way for a new generation of Saudi women entrepreneurs. Her journey bridges global education with local expertise, forming a powerful intersection between personal drive and the structural transformation underway in the Saudi economy.
